Client: Buzzfeed / free work
Role: creative, copy
With: ACLU x Pop-Thinking
Mentions: ADC Awards: Bronze Cube, New York Festival Awards: Bronze, 3x Merit.
In stopping the deadly gun violence epedemic in the United States, one important factor is overlooked. Credit cards have become a crucial enabler in recent mass shootings, giving shooters free and unlimited access to assault riffles and ammunition. It's time for credit card companies to take responsibility, and Buzzfeed News is going to make them.